How We Give Back

Our family of Outside Brands gives back to the community in so many ways. Here are just a few:

The Outside Foundation

Outside is committed to preserving the Lowcountry eco-system by sharing a love of the outdoors. To this end, an internal task force was established in 2012 to address how the company could best serve this commitment. Called 'The Green Team' this group began addressing the company's use of resources and ability to inspire environmental stewardship in the community. In 2014 The Outside Foundation, a 501(3)c non-profit was established to further the groups missions. Outside Hilton Head provided resources and support to start The Outside Foundation and put a Board of Directors in place. The company continues to assist The Foundation and provide support for several projects.

Kids in Kayaks

The Kids in Kayaks program is a collaborative effort between The Outside Foundation, Outside Hilton Head and Beaufort County Schools. The goal of the program is to get every middle school student in Beaufort County out kayaking in the local salt marsh. The programs also include hands-on experiences and clinics designed to teach kids about the environment and the importance of stewardship. The Outside Foundation provides scholarships for children that cannot afford to participate in the program and established the Kids in Kayaks curriculum. Outside Hilton Head provides kayak rentals for the program.

Waterway Clean Ups

The Outside Foundation, Outside Hilton Head and Beaufort County Public Works have united to host 4 annual waterway clean-ups in Beaufort County. Volunteers scour the banks of local rivers by kayak, boat, bike and foot looking for trash. In 2015 over five hundred pounds of debris were collected.

Retail Initiatives

The Wooden Nickel Program

Started in 2012, The Wooden Nickel Program aims to reduce the use of disposable bags in Outside retail locations and raise funds for local non-profits. At check-out, each customer is asked whether they would like a paper sack for their purchases. Those that refuse a bag get a wooden nickel, which they can donate into one of three collection boxes. Each quarter, 3 non-profits are featured, one each representing social, children and environmental causes. After each 3 month period, checks are presented to non-profits based on how many nickels were collected.

Recycle Your Shoes / Recycle Your Jacket

In 1991 Outside Hilton Head launched the Recycle Your Jacket program. This in-store promotion encourages customers to bring in donations of gently used jackets and sweaters and in return receive deep discounts on new outerwear. Donated items are given to locally founded non-profit Deep Well, which distributes them to the local underprivileged population. Since its inception, the initiative has donated over six thousand pieces. In 2013, the Recycle Your Shoes program was started with the same basic structure. Donated shoes are sent to Soles4Souls, which distributes the shoes throughout the United States and 27 countries. The program has collected over 1,500 pairs of shoes.

Shop for Good

Outside's annual Christmas party, Shop for Good is an in-store fundraiser. A portion of sales on the night is donated to a local non-profit. The past beneficiary has been Volunteers in Medicine.

Ladies Night

This annual event is a fundraiser for local non-profit Hope Haven of the Lowcountry. Outside leverages their vendor network to provide food and drinks for this fun shopping event. Donations, raffle proceeds and a portion of sales are donated.

On Water Initiatives

Special Olympics

In 2015, Outside began working with the Special Olympics on their inaugural South Carolina Special Olympics State Kayaking Tournament. For several months, Outside provided training for a Hilton Head team, including instruction and equipment. The event was hosted on August 22nd at James Island County Park and the Hilton Head team took home eight medals including best overall time.


Outside provides guided kayak excursions for non-profit groups throughout the year. Participants include Camp Leo, Programs for Exceptional People, The Bluffton Boys and Girls Club, the Hilton Head Boys and Girls Club and the Brain Gain.